I have to admit – I don’t get Baby Phat. First of all, I tend to be disinclined towards any branding directed at women using the word “baby” this is not a product geared towards making motherhood a more manageable experience. I’m also turned off by misspellings of common words, although I will credit them with being literate enough to use the “ph” spelling. But there are problems… yes, screen tees are all in trend, and there are one or two cuts, especially the shirred V-neck, that work on plus women of a certain shape. But this isn’t great stuff, let alone the name brand trend it’s become.



Also, the sizing ticks me off. 1X – not just X or Large of whatever, but 1x STARTS at a size 14. Size 14s are not and should never be classed as part of the 1X club. Seriously, the clothiers that do this, I’m really starting to suspect homicide as your motive for doing this – drive innocent girls anorexic, make them kill themselves over it, and poof! they disappear – the ultimate size 00. Killing customers is bad for business. Get your sizing right, and quit trying to be cutesie about who’s plus and who’s not. It starts at 16, not 14. While I don’t mind plus size clothiers serving a limited non-plus section, I have a big problem with this tendency to try to convince girls they’re larger than they are.



If you’re considering Baby Phat because it’s trendy, unless it really will somehow make your life less miserable in high school… just don’t. I have always believed that I should be payed to wear T-shirts with a business’s logo on them, not pay for the privilege. Yeah, there’s some interesting stuff they do that make their shirts all shiny, but there’s classier options for plussies out there that don’t involve turning our bosoms into billboards.

Share on Facebook